‘HÄAGEN-DAZS KILLER STRIKES AGAIN!’ screamed the headline, as did executive Peter Jenkins.

It was a PR disaster. That was three. Each bloodied corpse left with a half-eaten tub of Häagen-Dazs next to it.

The latest theory: the killer was following people who bought Häagen-Dazs, killing them, then eating the ice-cream.

‘What flavour this time?’ his assistant, Malcolm, asked.

‘Summer Berries and Cream, it blends with the blood as it melts.’

‘Have you seen this, sir? On the inside cover?’

‘What?’ snapped Jenkins.

‘Ben & Jerry’s have got a new advert out.’ Malcolm held up the full page advertisement:

‘OTHER ICE CREAM BRANDS ARE AVAILABLE.’

Written for Friday Fictioneers hosted by Rochelle Wisoff-Fields (more details HERE). The idea is to write a short story of 100 words based on the photo prompt (above).

To read stories of 100 words based on this week’s prompt, visit HERE.

I’m not sure how well this joke will travel around the world, but in the UK, the public service broadcaster the BBC must not promote or advertise specific brands, so the well-used phrase ‘other brands are available’ has become a bit of a catchphrase. And I work there, so I couldn’t let the Häagen-Dazs picture go without referencing it!

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