Tag: marketing
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The FULL SUN Book Blog Tour

Over the next few days I’m trying something new: FULL SUN is going on mini Book Blog Tour! Organised through Random Things Tours, that means there will be a few reviews about the book and a guest article from book bloggers who have agreed to read the book. I’m looking forward to seeing what they…
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THE TRITE MESSAGE OF CHRISTMAS

10.57 – Pitch Meeting. Christmas Marketing Strategy for a leading supermarket. ‘Right, let’s hear your ideas.’ ‘A time to be with loved ones, especially this year.’ ‘A bit obvious.’ ‘Great food. Good times.’ ‘Very trite.’ ”Helping You Save Their Christmas’. You know, the parents are superheroes saving it for the kids.’ ‘Stealing Santa’s thunder a…